What You Need To Know About The Leaping Bunny Certification

The Leaping Bunny certification is the only internationally recognized and most trusted certification for cruelty-free brands. Since brands aren’t legally required to label animal-tested products, it is quite difficult for us as consumers to determine whether a product has been tested on animals or not. The Leaping Bunny certification is issued to companies that voluntarily produce beauty, personal care, household and cleaning products that are not tested on animals during any stage of the product development.

The companies should comply with the Leaping Bunny’s criteria for certification. It is estimated that over 700 companies around the world have already acquired this certification. This is especially beneficial for those customers who desire to only buy products that are free from animal testing. Consumers are becoming more educated on the topic of animal cruelty during the products testing and the Leaping Bunny logo gives consumers confidence that the products they want to purchase are cruelty-free.

Animal testing during the development of cosmetic products is only illegal in 20% of the world while animal testing during the development of cleaning products is legal in almost all countries. This means that hundreds and even thousands of rabbits, rats and hamsters undergo a great deal of suffering and death as ingredients that are used in the manufacturing of these products are tested on them. This is despite there being cheaper and more reliable non-animal testing free methods. In essence, companies can make use of ingredients that are already proven to be safe and still sustain an ethical production process.

There is a lot of misinformation about the Leaping Bunny certification. However, in this article, we are going to take a look at everything you need to know about this certification.

Becoming Leaping Bunny Certified Is Free

It is a common misconception that the Leaping Bunny certification is expensive. However, the process is completely free. In order to become certified, select a fixed cut-off date after which they pledge not to conduct any animal testing during product development. In addition, the company’s ingredients suppliers must also make a similar pledge in order for the company to qualify. The company is also required to not sell its products in countries which require animal testing. Leaping Bunny certified companies are required to recommit to the pledge every year.

The Leaping Bunny Logo Has An Optional One-Time Fee

The Leaping Bunny logo is issued for use by companies that have met the stringent certification criteria. The fee is dependent on the company’s gross annual sales and it ranges from $500-$4500.

Certification Can Take As Little As A Week

Delays in the certification process often result from the fact that suppliers and manufacturers can take time to get around to signing their declarations. However, if the company is dedicated to the process and get its suppliers to sign early enough the faster the process can be completed.

The Leaping Bunny Is An International Program

It is important to note that the Leaping Bunny logo is not only recognized in the United States but also in Canada, Europe and numerous other parts of the world.


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